ABOUT SCOTT
Scott Williams has spent his career building brands that change how people experience culture and hospitality. His work starts with a simple premise: people don’t aspire to products, they aspire to ideals. From HBO to Morgans Hotel Group to The Nantucket Project, his work consistently redefines what audiences expect from brands and places.
TRUSTED BY LEADING BRANDS
Grew corporate business by $20M and made the hotels a stage for events from the Oscars to Fashion Week
Quadrupled The Nantucket Project revenue, secured Fortune 100 clients, and built an in-house creative agency that saved $2M annually
Launched Canoe Place Inn ($60M redevelopment), programmed 300+ cultural events, and boosted direct bookings by 20%
“Scott is brilliant at delivering customer experiences. He understands that this is the way to fulfill a brand promise.”
Donny Deutsch
Chairman Emeritus
Deutsch Inc.
“Scott Williams is an extremely talented creative executive who applies a passion to endeavors that is contagious.”
Barry Sternlicht
Chairman & CEO
Starwood Capital Group
“Scott transformed our brand and elevated our properties to new heights in reputation, visibility, and guest engagement.”
Sarah Eustis
Chief Executive Officer
Main Street Hospitality Group
SERVING THE COMMUNITY
SCHOOL OF VISUAL ARTS
Graduate Advisor, Master of Professional Studies in Branding
13 years
ACADEMY OF TELEVISION
ARTS & SCIENCES
Member
25 years
RED RIBBON FOUNDATION FOR AIDS
Board Member
11 years (6 as President)
HARVARD CLUB OF
NEW YORK
Program Committee
7 years (currently Co-Chair)
LET’S CONNECT
Open to executive leadership, board seats, and advisory roles where brand and culture drive growth. Available for select speaking engagements on luxury, culture, and the future of brands.